Every business needs a customer because without them, what’s the point of having a business at all? That’s why client relationship management (CRM) systems are built to help a business to strengthen their client trust and interaction. No matter what kind of business you have, CRM should never be overlooked as it plays a vital role in your business.

A company’s success lies in its relationship with its clients/customers. Earning customer loyalty is not a walk in the park. It takes time, dedication, and effort before you can win them. That’s why companies are conducting surveys and feedback requests so that they will know their clients better. This way, a company can easily produce a service/product that can cater to their client’s needs. And with the help of CRM, everything just got easier to manage.

There are plenty of CRMs to choose from. Listed below are our top three CRMs that you can fully utilize for your business. As a bonus, these CRMs are cost-effective, which is essential if you’re just starting to get into the business scene.

Zoho CRM

When it comes to affordability, Zoho CRM got you covered. It comes with a wide variety of features which also has built-in communication channels ranging from messaging and down to email sending. Not to mention, it’s wide variety of tools as well such as email insights, sales IQ monitor, and a whole lot more. Zoho CRM provides accurate data that allows you to get a better insight and effective customer interaction.

Zoho CRM comes at an affordable price. But if you want to go more extreme, they also have premium features, but you have to pay extra which can put a dent in your wallet. However, every penny you pay will be worth it thanks to its feature-rich content.

Agile CRM

Agile CRM has a built-in automation platform that lets you easily reach your contacts without hassle. This automation platform can also be connected to your social media platforms and engage with potential clients.

Agile CRM is free of cost, but you’re only limited to 10 users. Should you want to get more users to be part of the platform, then you need to pay extra for a premium upgrade. Once you do, Agile will give you much more features compared to its free version, which you don’t want to miss. However, the only drawback of Agile is its inability to track website visitors. Tracking site visitors is extremely crucial in marketing yet it is absent on this one.

HubSpot CRM

Lastly, we have the HubSpot CRM. The best thing about this one is it’s completely free without any limits. It also has features such as deal management, contact organizer, and most of all, unlimited users with up to 1 million contact records. Now that’s definitely a bargain you don’t want to miss! And it doesn’t end there. It also has built-in chatbots and live chat, making it a feature-rich CRM platform to date.

Of course, everything that comes free always come with a premium counterpart. As good as it sounds, HubSpot’s premium offering have sky-rocketing prices. You’re better off using the free version instead since it already has plenty of features you’re actually going to use. But if you have the money to pay extra, then go for it.